Because our Video AI also detects video games played in the living room, gaming content providers and console makers can target only households where their games, or their competitors’ games, are played. Its Alphonso TV Data Cloud services power TV retargeting and brand insights for hundreds of the Fortune 500 brands and agencies in the U.S. Interview with Alphonso Chief Product Officer, Raghu Kodige Talk with our team to see how Alphonso’s TV retargeting and We do the heavy lifting, and make it fast and easy to understand the impact of multiple campaign factors including frequency, recency and much more. | Alphonso - Alphonso.tv traffic statistics TV-to-Digital Retargeting Extending your TV Media Buys to Mobile & Web With the Industry’s Largest TV Viewership Data Set Alphonso enables brands to engage their TV audience across all the devices they use, in an engaging, brand-safe fashion. Its Alphonso TV Data Cloud services power TV retargeting and brand insights for hundreds of the Fortune 500 brands and agencies in the U.S. stream Alphonso is a TV data and measurement company, and the market leader in providing brands and agencies with real-time TV ad campaign measurement, closed-loop attribution for TV ads, and TV … After scaling across 6,000 campaigns with over 300 brands, Tremor Video DSP has worked with Alphonso to create a large market for TV retargeting that … alphonso.tv Then optimize your spend to pinpoint those viewers across the vast universe of devices. %��������� The mission of this role is to create new opportunities using a wide range of lead generation methodologies, convey Alphonso’s great value to the CMO organization, execute campaigns and grow into a full Direct Sales role. Alphonso TV retargeting does it all for you. Seems like everyone’s in on it: Hundreds of the top brands, networks and agencies already use our TV retargeting service. Alphonso is the largest TV data company that is changing how advertising is done, measured and attributed. Our patented video AI, built with advanced machine learning and computer vision, is at the core of the Alphonso TV Data Cloud. Recent Press Releases. Our core TV viewership data set NEW YORK, Nov. 15, 2018 -- Tremor Video DSP, the leading programmatic video platform, today announced the expansion of its TV retargeting solutions through a renewed partnership with Alphonso… Radio [itvt] – Alphonso CEO, Ashish Chordia, on Company’s New TV Data Solution April 3, 2017 Alphonso Debuts Real-Time TV Ad Analysis and Closed Loop Attribution Service Alphonso’s TV retargeting, measurement and attribution services are powered by the Alphonso TV Data Cloud. For OEMs, app publishers and OTT content publishers, we offer the best way capture TV audience data and improve monetization. The new deal will allow Tremor to launch its TV retargeting system in Canada. Brands, agencies and broadcasters rely on our TV Data Cloud services to power: Automated TV content indexing and metadata creation; Real-time TV ad campaign performance monitoring Grow SoV through granular targeting of devices exposed to your competitor’s ads. Let us do the heavy lifting, or buy self-serve for programmatic and social platforms. Gain incremental reach at lower cost. Activate during the original broadcast and continue to engage viewers after. 4 0 obj Frequency Extension. Thank you. Alphonso uses artificial intelligence to generate granular information for closed-loop campaign attribution, local TV to digital retargeting and local TV ad insights for … Supports display and video formats. Responsibilities: Create custom segments for viewers of streaming services and non-ad-supported networks. Reach cord-cutters and premiumPay-TV network viewers. Reach audiences of any linearTV show or network. Available on all DSPs with direct API integrations for The TradeDesk, Amobee, and Tremor Video DSP. Programmatic DataAvailable on all DSPs with direct API integrations for The TradeDesk, Amobee, and Tremor Video DSP. Know what your customers are watching, and who your competitors are targeting. The Alphonso TV Data Cloud. ����M��AV���pbW��+�_B�� j+�����aK[2���H!�c�������p8ïr���HFth��mv��~��O;����i}�Ů �:"��Ҏ�>��^��aa����@Fk�4 �J��Pd��fV�Ց�����k�0���[���M~o.�݌��吲��X��ӵ�{��#P�. The partnership also includes the first TV retargeting solution utilising deterministic TV viewership data to launch in Canada. Alphonso is looking for a Brand Partnership Specialist to be part of the Alphonso Insights sales team. Complement TV campaigns with interactive calls-to-action on digital. Data segments for usage on programmatic platforms, allowing you to extend targeting to other platforms. Why Partner With Alphonso Alphonso works with best-in-class data partners to bring powerful TV ad insights and attribution to brands, agencies and networks. Dig Deeper into TV Data. Reach granular TV audiences with digital strategies that complement your TV campaigns.Engage viewers most likely to take action. ��(�����b6u}ءs�VlUb;l�=nv��>�́F�O� Because TV is now everywhere, and so is your audience. :�v���Y��}3ç�C�?������N����pX�����tZ����zv�����?�:��������������[��?��k����zw:�������_���v�돫�������V�|=>\�Gxr8����1�[email protected]���n�넽��^�}d? Extend your TV reach dramaticallywithout breaking the bank. TV Reach Extension. Alphonso Insights walk-in attribution uncovers the granular metrics. Maximize campaign effectiveness across TV and digital by reaching viewers of your target networks, shows and dayparts on the web and mobile devices. Alphonso's core offerings are a TV-to-digital retargeting service that enables advertisers to extend TV ad campaigns to targeted TV audiences across mobile devices, and Alphonso Insights, a … It is a domain having tv extension. The company uses proprietary machine-learning techniques to maintain an always-on index of all programming and advertising appearing across over 200 linear cable and broadcast networks and major OTT services. Other solutions merely scratch the surface. Retarget viewers of ads from any company in your category to use your competitor’s TV spend against them. The network leveraged several Tremor Video 1:1 TV Retargeting strategies, utilizing Alphonso TV data to reach TV viewers with relevant messaging on their mobile and tablet devices. NEW YORK — Tremor Video DSP, the leading programmatic video platform, today announced the expansion of its TV retargeting solutions through a renewed partnership with Alphonso, the leading TV data company with the industry’s largest TV viewership footprint. Our deterministic TV viewership data from 15 million households lets you target viewers of any TV ad or content, across over 100 million devices. Join Alphonso at these can’t-miss events We attend, exhibit and speak at industry events across the globe. Supports display and video formats. Video AI: The New Pulse of TV Advertising. Alphonso Buying PlatformReal-time activation via Alphonso’s in-house bidder. TV data company Alphonso today announced it has secured $5.6 million in equity financing led by Manifest Investment Partners. << /Length 5 0 R /Filter /FlateDecode >> We are a small distributed geographically but closely knit team. ad insights solutions can get you immediate results. July 20, 2020 CBS Television Stations Select Alphonso for Local TV Attribution ; July 8, 2020 Alphonso and Tegna Expand Local TV Measurement and Attribution Partnership to New Markets; July 1, 2020 Alphonso Expands Smart TV Distribution for Video AI to Grow Its TV Audience Data Footprint; Extends Lead in Local TV Measurement with New Partnerships x��۲\���yOW3L3i+���6+I5�j�����T]T���9�C�dJ�~�y������b�[I�'w���p`�a���Xo��i�[���������?��������m���5%����ܻ�ڬߥ��՛��ֿ�������������j��?���_�����fG���o����3�ج��盇��x=\�i���O�z�p9&H Maximize campaign effectiveness across TV and digital by reaching viewers of your target networks, shows and dayparts on the web and mobile devices. ℹ️ Alphonso TV data powers 1-to-1 TV ad retargeting and TV ad analytics for brands, agencies and networks. An interview with Alphonso Chief Revenue Officer, Mark Gall. Tremor Video DSP Expands TV Retargeting Solutions Through Renewed Exclusive Partnership with Alphonso. Powered by Alphonso Video AI. Extend your TV reach dramatically without breaking the bank. Reach your target TV audience on their digital devices. Steal share of voice from yourcompetition. We are the leaders in TV data technology. Buy media powered by Alphonso TV data any way you like. Retarget viewers of your brand’s TV ads across mobile and the web, to ensure your ad is seen even if viewers are distracted from the TV. Real-time activation via Alphonso’s in-house bidder. This website is estimated worth of $ 33,480.00 and have a daily income of around $ 62.00. Get in touch if you would like to meet with us and learn first-hand how our innovative solutions can help you understand the true impact of TV advertising. “Our three-year partnership with Alphonso allows brands and their agencies to leverage creative video intelligence in a groundbreaking way to help improve their media strategies and achieve their KPIs,” said Ofer Druker, executive chairman of Tremor Video DSP, which is owned by Taptica. alphonso.tv is 8 years 2 months old. Alphonso is a TV data company and the market leader in providing brands and agencies with verified TV audiences on mobile devices and the web. Reach viewers of any specific program on all their digital devices. %PDF-1.3 Alphonso is a TV data company and the market leader in providing brands and agencies with verified TV audiences on mobile devices and the web. Device-level frequency extension, frequency capping, zero frequency. Tremor Video DSP, the programmatic video platform, has announced the expansion of its TV retargeting solutions through a renewed partnership with Alphonso, the TV data company with the industry's largest TV viewership footprint. Alphonso is on a mission to make TV an even better advertising medium for brands, agencies and networks. SocialData segments for usage on programmatic platforms, allowing you to extend targeting to other platforms. It has a global traffic rank of #266,686 in the world. You have been added to our mailing list. After scaling across 6,000 campaigns with over 300 brands, Tremor Video DSP has already worked with Alphonso to create a market for TV retargeting that enables advertisers to … Amplify and optimize TV spendacross all screens. Engage audiences of any regular or tentpole TV event on digital. Brands working with Tremor Video DSP will continue to benefit from this exclusive partnership. Create a custom list of premium or streaming shows that resonate audiences you can’t buy on TV. Complement TV campaigns with interactive calls-to-action on digital. Find active video gamers forhyper-targeted ads. Grow SoV, optimize frequency, reduce waste and maximize ROAS across TV and digital. ����\Λ=��}c�;��x����>VT'��Pw�(Ư���Cݬ�����x]�6��=�7C=l���g4���׿�?�;�[��8on�Ԏ��v}>���m���>uL�x�_�l��j�����:�Z����ah��S���]Nc�! NEW YORK, Nov. 15, 2018 — Tremor Video, the leading programmatic video platform, today announced the expansion of its TV retargeting solutions through a renewed partnership with Alphonso, the leading TV data company with the industry’s largest TV viewership footprint. The partnership […] As no active threats were reported recently by users, alphonso.tv is SAFE to browse. After scaling across 6,000 campaigns with over 300 brands, Tremor Video DSP has worked with Alphonso to create a large market for TV retargeting that enables advertisers to creatively connect with highly scalable and curated audiences, while providing transparency and safe controls with respect to share-of-voice and exclusivity. No media mix is complete without at least one of these innovative strategies. After scaling across 6,000 campaigns with over 300 brands, Tremor Video DSP has worked with Alphonso to create a large market for TV retargeting that enables advertisers to creatively connect with highly scalable and curated audiences, while providing transparency and safe controls with respect to share-of-voice and exclusivity. MOUNTAIN VIEW, Calif. (June 5, 2017) – TV data company Alphonso today announced it has secured $5.6 million in equity financing led … Alphonso Raises Institutional Capital to Scale Cloud Services for TV Retargeting, Self-Serve TV Ad Analytics and Offline Attribution June 5, 2017. Since 2013, Alphonso has been building the industry’s largest TV data set – one that enables powerful one-to-one targeting of TV audiences across all screens and best-in-class TV ad analytics then enables brands to see the offline impact of their campaigns Alphonso is accelerating the shift towards census scale data collection on TV viewership by making content consumption devices smarter with worlds best ACR technology. Alphonso is hiring - see 6 jobs. , measured and attributed attribution services are powered by Alphonso TV data company that changing. ’ t buy on TV viewership data to launch in Canada partners to bring powerful TV ad insights and services... 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