Senstar appoints Gord Loney to head global product sales

Gord Loney

Senstar Corp. has announced the appointment of Gord Loney as Vice‐President of Product Sales. This new position has been created in order to drive the company’s product sales globally as it implements a strategy to rationalize its entire product line, develop new technologies and introduce new products. 

Loney joined Senstar in 1995 as the product sales manager for Canada, Africa and the Middle East. He was subsequently promoted to Director of International Sales responsible for Australasia. Prior to joining Senstar, Loney spent 25 years in the Canadian Air Force as a fighter pilot, retiring in the rank of lieutenant colonel. He is a staff college graduate and has a degree in engineering physics from the Royal Military College of Canada. 

Brian Rich, President of Senstar Corp., stated, “I have known Gord for most of his career at Senstar and am confident in this new role, he will greatly contribute to Senstar’s ability to further grow our business." 

Loney will continue his responsibilities for the Australasia territory for the next 60 days in addition to his duties of working with Senstar’s regional territory managers and sales team to develop and grow product sales globally. 

Senstar Corp. has been manufacturing, selling and supporting a broad portfolio of perimeter

intrusion detection sensor technologies for close to 30 years. In thousands of sites, in more than 80 countries, the company’s products provide detection of intruders as soon as they enter restricted or sensitive areas, giving security forces the advance warning they need to react.

Senstar’s products and solutions can be found in sites around the world including airports, borders, ports, VIP residences, military and government sites, correctional facilities, industrial and commercial installations, major utilities and critical infrastructure sites.