Introducing the ‘In Case of Emergency’ iPhone app

Legalzoom.com, an online legal service, and Donate Life America (DLA), a non-profit organization, have created and are offering ICE App, intended to help users input the comprehensive data first responders need.

Access to information about allergies, pre-existing medical conditions and current medication is crucial to immediate and effective treatment. If the victim is incapacitated, the first responders are left looking for clues, Legalzoom and DLA say.

ICE App gives the 50 million people who own an iPhone or iPod Touch the chance to have a voice, even when they are unable to speak, they add.

Information stored on the iPhone through ICE App includes the patient's name, photograph, date of birth, height and weight, contact names and numbers, medical conditions, blood type, food allergies, medication allergies and current medications, and organ donation preference.

"We created ICE App to enable every iPhone user to better protect themselves in a matter of minutes," Brian Liu, co-founder and chairman of LegalZoom.com, said in a statement.

Ice App is offered free of charge from the iTunes Application Store.